Comments on: Google (SEO) Organic CTR Segmented by brand, Product and location http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html The Madhatter of SEO and Internet Marketing explains all... Tue, 06 Sep 2011 08:51:01 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Keesjan Deelstra http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html/comment-page-1#comment-1001 Keesjan Deelstra Mon, 30 Aug 2010 12:42:32 +0000 http://www.seomad.com/SEOBlog/?p=203#comment-1001 Interesting results. We over at <a>SEO Effect tools</a> use the SEO KPI 'traffic share' to monitor keywords. We only segment 'traffic share' by brand (brand and productnames) and non brand keywords. To be conservative we use a 50% max CTR's for nr 1 position for branded and a 20% CTR's for non-branded keywords. You find a full explanation of <a>'traffic share' in this blog post</a>. Interesting to consider segmenting by places too, although the CTR's do not differ that much to predict other maximum SEO visitors. Do you have segmented data of CTR for listings with or without Adwords/text advertisements? This will also influence the organic CTR's. Interesting results. We over at SEO Effect tools use the SEO KPI ‘traffic share’ to monitor keywords. We only segment ‘traffic share’ by brand (brand and productnames) and non brand keywords. To be conservative we use a 50% max CTR’s for nr 1 position for branded and a 20% CTR’s for non-branded keywords. You find a full explanation of ‘traffic share’ in this blog post. Interesting to consider segmenting by places too, although the CTR’s do not differ that much to predict other maximum SEO visitors. Do you have segmented data of CTR for listings with or without Adwords/text advertisements? This will also influence the organic CTR’s.

]]> By: Google Caffeine e fattori di ranking in Local Search | TSW Blog http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html/comment-page-1#comment-572 Google Caffeine e fattori di ranking in Local Search | TSW Blog Wed, 16 Jun 2010 13:43:38 +0000 http://www.seomad.com/SEOBlog/?p=203#comment-572 [...] rate della SERP, la pagina dei risultati di Google. Qualche giorno fa è stata pubblicata un’evoluzione di quell’indagine, che suddivide le parole chiave per [...] [...] rate della SERP, la pagina dei risultati di Google. Qualche giorno fa è stata pubblicata un’evoluzione di quell’indagine, che suddivide le parole chiave per [...]

]]> By: Weekly Search & Social News: 06/08/2010 - SeoAlchemist - How to make gold with SEO. http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html/comment-page-1#comment-492 Weekly Search & Social News: 06/08/2010 - SeoAlchemist - How to make gold with SEO. Tue, 08 Jun 2010 19:17:28 +0000 http://www.seomad.com/SEOBlog/?p=203#comment-492 [...] Google (SEO) Organic CTR Segmented by brand, Product and location – while this one seemed to fly under the radar last week, it is certainly a well put together bit of research for those in the ecom world. [...] [...] Google (SEO) Organic CTR Segmented by brand, Product and location – while this one seemed to fly under the radar last week, it is certainly a well put together bit of research for those in the ecom world. [...]

]]> By: Weekly Search & Social News: 06/08/2010 | SEO Facts http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html/comment-page-1#comment-489 Weekly Search & Social News: 06/08/2010 | SEO Facts Tue, 08 Jun 2010 16:06:14 +0000 http://www.seomad.com/SEOBlog/?p=203#comment-489 [...] Google (SEO) Organic CTR Segmented by brand, Product and location – while this one seemed to fly under the radar last week, it is certainly a well put together bit of research for those in the ecom world. [...] [...] Google (SEO) Organic CTR Segmented by brand, Product and location – while this one seemed to fly under the radar last week, it is certainly a well put together bit of research for those in the ecom world. [...]

]]> By: Weekly Search & Social News: 06/08/2010 | MarketingTypo.com http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html/comment-page-1#comment-488 Weekly Search & Social News: 06/08/2010 | MarketingTypo.com Tue, 08 Jun 2010 15:37:48 +0000 http://www.seomad.com/SEOBlog/?p=203#comment-488 [...] Google (SEO) Organic CTR Segmented by brand, Product and location – while this one seemed to fly under the radar last week, it is certainly a well put together bit of research for those in the ecom world. [...] [...] Google (SEO) Organic CTR Segmented by brand, Product and location – while this one seemed to fly under the radar last week, it is certainly a well put together bit of research for those in the ecom world. [...]

]]> By: Weekly Search & Social News: 06/08/2010 | Search Engine Journal http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html/comment-page-1#comment-487 Weekly Search & Social News: 06/08/2010 | Search Engine Journal Tue, 08 Jun 2010 15:24:43 +0000 http://www.seomad.com/SEOBlog/?p=203#comment-487 [...] Google (SEO) Organic CTR Segmented by brand, Product and location – while this one seemed to fly under the radar last week, it is certainly a well put together bit of research for those in the ecom world. [...] [...] Google (SEO) Organic CTR Segmented by brand, Product and location – while this one seemed to fly under the radar last week, it is certainly a well put together bit of research for those in the ecom world. [...]

]]> By: admin http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html/comment-page-1#comment-470 admin Mon, 07 Jun 2010 07:26:12 +0000 http://www.seomad.com/SEOBlog/?p=203#comment-470 Hi Mark, I'll go through the data, may take me a bit of time, but I'll give you an update when I'm done looking at Brand, Intent and research style keywords, cheers Neil Hi Mark, I’ll go through the data, may take me a bit of time, but I’ll give you an update when I’m done looking at Brand, Intent and research style keywords, cheers Neil

]]> By: Make Money Online – Quick Q and A For Affiliate Marketing Beginners http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html/comment-page-1#comment-446 Make Money Online – Quick Q and A For Affiliate Marketing Beginners Sat, 05 Jun 2010 04:59:06 +0000 http://www.seomad.com/SEOBlog/?p=203#comment-446 [...] Google (SEO) Organic CTR Segmented by brand, Product and location [...] [...] Google (SEO) Organic CTR Segmented by brand, Product and location [...]

]]> By: Mark Edmondson http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html/comment-page-1#comment-436 Mark Edmondson Fri, 04 Jun 2010 19:07:24 +0000 http://www.seomad.com/SEOBlog/?p=203#comment-436 Hi Neil, nice post, your last CTR post also inspired me to look at a similar approach, using <a href="http://www.search-engine-war.co.uk/2010/06/organic-click-through-rate-brand-vs-intent-vs-research-keyphrases.html" rel="nofollow">brand, intent and research style keyphrases</a>, and got similar results to where we overlap i.e. brand search CTR. I'd be interested if your own data give similar results if you segment your general search phrases in a similar manner, I sadly didn't have much location specific data to work with. Hi Neil, nice post, your last CTR post also inspired me to look at a similar approach, using brand, intent and research style keyphrases, and got similar results to where we overlap i.e. brand search CTR.

I’d be interested if your own data give similar results if you segment your general search phrases in a similar manner, I sadly didn’t have much location specific data to work with.

]]> By: Alex Murray http://www.seomad.com/SEOBlog/google-seo-organic-ctr-segmented-by-brand-product-and-location.html/comment-page-1#comment-415 Alex Murray Fri, 04 Jun 2010 01:53:43 +0000 http://www.seomad.com/SEOBlog/?p=203#comment-415 Hey, enjoyed reading your blog although I have noticed that the photos look a bit off color with my mac. Hey, enjoyed reading your blog although I have noticed that the photos look a bit off color with my mac.

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